Branding

Technologies

Metapro's branding technology that connects brands, content, design, and social value

IP-based content strategy planning

We have the branding planning capabilities to expand into goods, brand campaigns, and digital content by utilizing unique IPs of various targets such as celebrities, companies, and products.

Fandom/Community-centered goods commercialization technology

We design a distribution structure and production of planned goods that reflect consumer sentiment, thereby strengthening the relationship between the brand and fans (users).

Multi-channel marketing design and production capabilities

We visualize brand experiences and design touchpoints with consumers through integrated campaigns that cover SNS, video, and online and offline channels.

ESG-linked content development and implementation campaign

We design and implement action-oriented campaigns that combine brand philosophy and social values, such as waste plastic goods and the Zero Mind Challenge.

Research Areas

The projects we have undertaken have gone beyond mere theory and have actually been implemented to produce measurable results.

Process

Deriving brand concept and direction

Analyze the character and strategic goals of the target brand and define its core messages.

Content planning and goods development design

We flesh out visual concepts, design kits, product line compositions, and production plans.

Prototype production and distribution channel linkage

We create prototype-level goods and design distribution and consumer reach methods.

Designing a campaign execution and distribution structure

Establish and implement diffusion strategies for each channel, including SNS, video, pop-ups, and events.

Performance Analysis and Follow-up Brand Expansion

We analyze consumer reactions, participation rates, repurchase rates, etc. and connect them to follow-up goods/content.

Ouick

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Project

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